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  • FGDC

United States Designated Market Areas, 2002

  • Identification Information
  • Data Quality Information
  • Spatial Data Organization Information
  • Spatial Reference Information
  • Entity and Attribute Information
  • Distribution Information
  • Metadata Reference Information
Identification Information
Citation
Originator
Geographic Data Technology, Inc. (GDT)
Originator
Environmental Systems Research Institute, Inc. (ESRI)
Publication Date
2002
Title
United States Designated Market Areas, 2002
Edition
2002
Geospatial Data Presentation Form
vector digital data
Series Information
Series Name
ESRI Data Maps
Issue Identification
2002
Publication Information
Publication Place
Redlands, California, USA
Publisher
Environmental Systems Research Institute, Inc. (ESRI)
Other Citation Details
Location: ESRI Data Maps 2002 (CD 2) \usa
Online Linkage
https://www1.columbia.edu/sec/acis/eds/dgate/studies/C1301/data/esri_2002_usa_dma.zip
Abstract
United States Designated Market Areas is a polygon theme representing groups of surrounding counties or split counties (by five-digit ZIP) in which metropolitan central area commercial TV stations achieve the largest audience share. DMAs are designed by A.C. Nielsen and define non-overlapping geography for planning, buying, and evaluating television audiences across various U.S. markets.
Purpose
For educational, non-commercial purposes.
Supplemental Information
Largest scale when displaying the data: 1:100,000.
Temporal Extent
Currentness Reference
ground condition
Time Instant
2000
Bounding Box
West
-178.219143
East
179.768243
North
71.378784
South
18.910507
Theme Keyword
marketing
television
audience share
market share
economy
Nielson
Theme Keyword Thesaurus
None
Theme Keyword
society
boundaries
Theme Keyword Thesaurus
ISO 19115 Topic Categories..
Place Keyword
United States
Place Keyword Thesaurus
Library of Congress Subject Headings
Temporal Keyword
2000
Temporal Keyword Thesaurus
None
Access Restrictions
For current Columbia affiliates only.
Use Restrictions
For educational, non-commercial use only.
Status
Complete
Maintenance and Update Frequency
Matches software update releases
Point of Contact
Contact Organization
Environmental Systems Research Institute, Inc. (ESRI)
Delivery Point
380 New York Street
City
Redlands
State
California
Postal Code
92373-8100
Country
USA
Contact Telephone
909-793-2853
Contact Facsimile Telephone
909-793-5953
Contact Electronic Mail Address
info@esri.com
Hours of Service
8:00 a.m.-5:30 p.m. Pacific time, Monday-Friday
Credit
A.C. Nielsen?
Native Data Set Environment
Microsoft Windows 2000 Version 5.0 (Build 2195) Service Pack 2; ESRI ArcCatalog 8.1.3.679
Data Quality Information
Logical Consistency Report
No duplicate features are present.
Completeness Report
After processing, the data set is checked for drawing display and number of records and file sizes compared with source materials. When political boundaries extend into water, the coded boundary line follows the shoreline, creating a visible landmark. Any extensions of political boundaries into water areas are not represented.
Horizontal Positional Accuracy Report
The geospatial part of this data set was extracted from the 2000 Census Version TIGER/Line files (CD-ROM edition) then generalized to 1,000 points per polygon and 4,000 points per feature. Generalization was applied only to those polygons requiring it, so the polygons not generalized have the same positional accuracy as the TIGER/Line coordinates and the generalized polygons have less positional accuracy. The positional accuracy of the TIGER/Line coordinates varies with the source materials used but at best meets the established National Map Accuracy standards (+/- 167 feet approximately) where 1:100,000-scale maps from the USGS are the source. The Census Bureau cannot specify the accuracy of feature updates added by its field staff or of features derived from the GBF/DIME-Files or other map sources. Thus, the level of positional accuracy in the TIGER/Line files is not suitable for high-precision measurement applications such as engineering problems, property transfers, or other uses that might require highly accurate measurements of the earth's surface.
Lineage
Source
Originator
Geographic Data Technology, Inc.
Publication Date
200104
Title
Dynamap/DMA Boundary and Inventory Files 1.8
Edition
Version 1.8
Geospatial Data Presentation Form
vector digital data
Series Information
Series Name
Dynamap/DMA Boundary and Inventory Files
Issue Identification
v1.8
Publication Information
Publication Place
Lebanon, New Hampshire, USA
Publisher
Geographic Data Technology, Inc
Source Scale Denominator
100000
Type of Source Media
CD-ROM
Source Temporal Extent
Time Period Information
Single Date/Time
Calendar Date
2000
Source Currentness Reference
ground condition
Contribution
Attribute and geospatial data
Spatial Data Organization Information
Direct Spatial Reference Method
Vector
Point and Vector Object Information
SDTS Terms Description
SDTS Point and Vector Object Type
G-polygon
Point and Vector Object Count
211
Spatial Reference Information
Horizontal Coordinate System Definition
Geographic
Latitude Resolution
0.000001
Longitude Resolution
0.000001
Geographic Coordinate Units
Decimal degrees
Geodetic Model
Horizontal Datum Name
North American Datum of 1983
Ellipsoid Name
Geodetic Reference System 80
Semi-major Axis
6378137.000000
Denominator of Flattening Ratio
298.257222
Entity and Attribute Information
Entity Type
Entity Type Label
dma
Entity Type Definition
The polygons represent non-overlapping geography for planning, buying, and evaluating television audiences across various U.S. markets.
Entity Type Definition Source
A.C. Nielsen; Geographic Data Technology, Inc.
Attributes
FID
Internal feature number. (Sequential unique whole numbers that are automatically generated.)
Definition Source
ESRI
Shape
Feature geometry. (Coordinates defining the features.)
Definition Source
ESRI
DMA
The unique identification of the Designated Market Area Code that corresponds to the DMA Market Production Codes. (DMA Market Production CodesA.C. Nielsen)
Definition Source
A.C. Nielsen
NAME
The name/identification for the Designated Market Area. (DMA Market Production Codes namesA.C. Nielsen)
Definition Source
A.C. Nielsen
Distribution Information
Format Name
SHP
Distributor
Environmental Systems Research Institute, Inc. (ESRI); ESRI International Distributors
Name
Metadata Reference Information
Metadata Date
20080225
Metadata Contact
Contact Information
Contact Organization Primary
Contact Organization
Research Data Services (RDS), Columbia University Libraries.
Contact Person
GIS/Metadata Librarian
Contact Address
Address
420 W. 118th St. 215 IAB, MC 3301
City
New York
State or Province
NY
Postal Code
10027
Country
USA
Contact Voice Telephone
(212) 854-6012
Contact Electronic Mail Address
data@library.columbia.edu
Metadata Standard Name
FGDC Content Standards for Digital Geospatial Metadata
Metadata Standard Version
FGDC-STD-001-1998
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